Little Miss

"Little Miss" is a playful yet impactful campaign designed to inspire learners across the European market who feel stuck in the English of a child. Featuring three unique videos and multiple cuts, the campaign brings Babbel's ecosystem to life, inviting users to "grow your English with Babbel." Backed by user research, it adapts to resonate with diverse audiences, highlighting the app, live classes, and the seamless integration of both. Through thoughtful localization and strategic customization, "Little Miss" empowers learners to take the next step in their language journey.